Driving revenue, one premium cocktail at a time.
New flavours. Key accounts. One goal: help partners sell premium cocktails.
Client: Red Bull
Industry: Beverage
Market: Vancouver, BC
What we did: Strategy, marketing & storytelling
01 The problem
A launch that had to move volume.
Red Bull launched new flavour lines in Vancouver and needed to energize the on-premise scene and drive volume at key accounts.
02 What we did
The perfect serve, on every screen.
We led the on-premise launch with bold multimedia content that brought the perfect serve to life across social and digital. Working with their sales and marketing teams, we built a repeatable system for content, storytelling and partner activation that captured the energy of each venue.
03 The result
Visibility up. Sales up.
A program that elevated brand visibility, boosted sales and built stronger partnerships across the city. Great storytelling moves product when it's mixed properly.
Next story
Making a confused winery bold again. (Red Rooster, Andrew Peller)
Your story's next.
See exactly where your sales are leaking, in 5 minutes.